Usage of Weather Forecasting
Here are some examples of where industries are getting results through the direct application of weather forecasts:
Retailers are using weather to plan more effective merchandising campaigns and stock control
Construction companies are using weather to schedule labour and weather sensitive activities
Transport companies of all types are using weather to schedule drivers and assess time delays
Energy companies are using weather to determine energy demand
Manufacturing companies are using weather to forecast production – where weather has a direct effect on the manufacturing process
Tourism operators are using weather so they can plan tourist activities
Film companies use weather to plan film shoots
Farmers and growers use weather to plan daily activities
These are just a few examples of how weather knowledge can reduce the impact of weather, enabling better use of resource and increasing company profits as a result.